Sony A57 Launches w/ 16MP & 1080/60p Video

The Sony A57 is the latest Alpha model utilizing Translucent Mirror Technology – and it steps up the game from its predecessor, the Sony A55.

Priced at $700 for the body, the A57 piles it on in terms of features, offering a 16.1MP resolution CMOS sensor (APS-C format) and the AVCHD 2.0 progressive codec, which allows the A57 to capture 1080p video at a full 60p frame rate – a feature both Canon and Nikon HDSLR shooters have been screaming for on the high-end models (let alone entry-level cameras in the A57 price range). Sony continues its tradition of fast live-view AF thanks to the Translucent Mirror Technology, which allows users to view the image on the rear LCD or in the electronic viewfinder – all the while maintaining the rapid and accurate AF acquisition that DSLR shooters are accustomed to. Alongside the A57, Sony announced the HVL-LE1 continuous light for $250, which comes complete with an Alpha shoe mount and barn doors. The Sony A57 should be available in March at an initial retail price of $700 for the body only, or $800 with the 18-55mm kit lens.